FIVA addresses bringing young people to classic sector
Thursday, 19 May 2022 at 9:30:00 UTC
Global symposium addresses need for young people in historic industry
The first global symposium aimed at addressing the need to bring young people into the classic car community was held in Marrakech, Morocco and supported by FIVA (Fédération Internationale des Véhicules Anciens).
The event included presentations from young delegates from 10 countries, including the US, Japan, Slovenia, India, and Brazil. FIVA found that countries that have seen a later boom in classic car interest and ownership often have a more forward-looking approach to involving young people.
Three key steps to engaging young people in the classic car community were identified. They are: historic vehicles need to be more accessible to young people; social media is of more importance to younger classic car enthusiasts than traditional media; and restomods are of increasing interest to younger owners.
FIVA President Tiddo Bresters said: ‘I’m very happy to learn from the youth of today: it is for them to tell us the direction we need to take to ensure their interest in historic vehicles.’